ZomerExpo organized by ArtWorlds is the largest national contemporary art exhibition held at a Dutch museum, consisting of works of art selected anonymously after open registration. The summer event, first launched in 2011, is an amazing barometer of artistic taste. Everyone who creates art is invited to participate.
Summer 2017, the exhibition Water ZomerExpo 2017 took place from Thursday May 25th until Sunday August 20th at Museum de Fundatie, Zwolle and the Castle Nijenhuis, Heino-Wijhe (Overijssel). Two stunning locations, where the selected works of ZomerExpo participants were presented in a mix with museum collection works.
Five preliminary rounds (‘voorrondes’) were organised in different cities in the Netherlands. During these days a 15-person jury consisting of gallery owners, curators, art critics and artists selected 254 works of art in total, all of which had been anonymously submitted. Each distinct work of art had to speak for itself – and it is only its expressiveness and intrinsic quality that count, since neither the names nor the backgrounds of the artists responsible for the works were revealed during the selection process.
Sales Exhibition and Catalogue
All works presented at the exhibition were put up for sale. Of the prices, a 30% fee has been transferred to ArtWorlds. Photographs, texts (by the artists themselves) and prices of the artworks were included in the catalogue accompanying the exhibition. In 2017, more than 30% of the art works has been sold.
All works of art selected for the exhibition were potential winners of the encouragement prizes.
ZomerExpo is a project by ArtWorlds and Museum de Fundatie/Kasteel het Nijenhuis, realized with support of VSBfonds, Cultuurparticipatie, Prins Bernhard Cultuurfonds, Vitens, Gemeente Groningen, Gemeente Utrecht and many partners.